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Saturday, 21 August 2021

Kip's Tips: Advice on Buying Typewriters in 1966 and 1975

Changing Times: The Kiplinger Magazine devoted spreads in its September 1966 and August 1975 editions to tips about buying typewriters. Also known as Kiplinger's Personal Finance Magazine, the American publication offered business forecasts and personal finance advice. Kiplinger Washington Editors Inc was a closely held company managed for more than nine decades by three generations of the Kiplinger family. W.M. Kiplinger (1891-1967), a former Associated Press economics reporter, founded the eponymous Washington DC company in 1920. With his son Austin H. Kiplinger (1918–2015) he co-founded Kiplinger's Personal Finance Magazine in 1947. Grandson Knight A. Kiplinger continued the dynasty until the 2019 sale to Dennis Publishing. 

Austin Kiplinger with son Knight Kiplinger in March 1987.

SEPTEMBER 1966


                                                                           AUGUST 1975

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2 comments:

  1. Ted22 August 2021 at 03:55

    It always strikes me as odd how "dig deep" style publications like Consumer Reports and Kiplinger didn't ever mention how many of the machines from different brands were actually the same machine. Why not mention that basically identical Brother and SCM machines could be had cheaper from catalog companies and department stores? Why not mention that the Royal Sahara ($89.95) could be had for $10 less directly from Adler? I think they missed a trick for their readers there.

    ReplyDelete
  2. Robert Messenger22 August 2021 at 11:50

    You're right, Ted. It was the same with the equivalent British and Australian surveys, where, commonly, Royal and Imperial portables were somehow thought to be different from, say, a KMart.

    ReplyDelete

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